View original article

Luxury Brands And The World Post-Crisis: Marketing BS!

This article comes from Luxury Activist and is the sole property of its author

Reading Time: 8 minutes

We are still fighting the COVID-19 crisis that many brands are wondering what to world post-crisis will look like. Marketers tend to say that the world has changed and that the end consumer will think twice before going back to his old habits. Hard to understand what is true from what is not.

As shutdowns continue, consumers still expect reduced income and expenses. But they report some areas of increased spending and are adopting new brands, channels, and behaviors they say they will keep.” – McKinsey Covid-19 Report

While countries like India and China maintain a certain optimism, other countries like Brazil, the US and most of Western Europe seem to let pessimism to gain households. People tend to think their revenu will decrease in the...

Continue reading...
Tags:  Luxury, luxury blogger


Most popular

What is Coolblogging

Coolblogging is a project created to showcase the immense quality of the swiss blogosphere.

We aggregate blogs, increase their visibility through a magazine like site creating a pleasant reading experience.

All the content you can read here, belongs to the blog owners.

What we can do for you

If you are a blogger

You can add your blog as long as it is swiss based.

If you are a brand

You wish to advertise here?

Keep in touch

Receive news about our services and projects.

Recent tweets