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Luxury in China 2015 – key figures.

This article comes from Luxury Activist and is the sole property of its author

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The luxury industry in China is like a roller-coaster. Sometimes we go up, sometimes we go down and sometimes things are upside down. In 2015 the Chinese market represented 20% of the global luxury business. This means $17.2 billion. Wealthy consumers (with an average income superior of $300’000) accounts for a large majority of the luxury consumption. There are 78 million households in China considered as upper-mid-class that counts for 20% of luxury purchases. This number is growing which means that despite the crisis, there is a strong potential for big sales.


With the development of Chinese luxury customers, these people get more and more educated and their aim for luxury status symbols generates new opportunities for new segments like Jewelry and...

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Tags:  Luxury, China luxury market, China luxury shopping, Chinese luxury shoppers, Luxury blog, luxury figures, luxury goods, luxury goods in china, luxury purchase, Luxury strategy


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